Ad Attack

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Ad Attack is a series of documented public ads that bombard citizens to consume. These are one-minute videos on the pervasiveness of advertising, the chosen weapon for a consumerist society. Smartphone photos of public advertisements were taken in the subway stations in  cities: Beijing,  New York and Paris.  Reoccuring patterns are noticed in each culture’s advertising campaigns: Beijing emphasized improvement of quality of life, New York-security and Paris-sexuality.

Today’s  Great Wall of China, 2013
TRT: 00:01:14
produced in Beijing, China

Ad Attack, NYC 2014
TRT: 00:01: 28
produced in New York City